The U.S. Hispanic population of 56.6 millionaccounting for 17.6% of U.S. inhabitants and 11.3% of all purchasing poweris a particularly key demographic in this presidential election year, with about 27.3 million eligible Hispanic voters who are adult U.S. citizens. Spanish-language media giant Univision Communications has pledged to try to register three million new Latino voters.Looking ahead, there are many more potential future Latino voters; Hispanics account for more than 25% of the U.S. population age 9 and under. And from ages 10 to 39, Hispanics are more than 20% of the population.Ad Age's thirteenth-annual Hispanic Fact Pack, distributed with the Aug. 1 issue of the magazine, includes data about marketers, ad spending, demographic change and how Hispanics use digital media. Rankings in the 36-page 2016 guide include the top 50 Hispanic advertisers, the 50 largest U.S. Hispanic ad agencies and the 15 biggest Hispanic media agencies. Continue reading at AdAge.com Continue reading at 'Advertising Age'
[ Advertising Age | 2016-08-02 00:00:00 UTC ]
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Bloomsbury is to embark on "one of its biggest campaigns" ahead of the paperback release of Such a Fun Age by Kiley Reid. Continue reading at The Bookseller
[ The Bookseller | 2020-12-18 11:17:53 UTC ]
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In the U.S. and around the world, the third quarter of 2020 wasn't a pretty one for traditional advertising revenue. But digital media is looking up. According to Magna's latest quarterly advertising forecast, U.S. linear advertising revenues for 2020 (which include linear TV, linear radio,... Continue reading at AdWeek
[ AdWeek | 2020-12-07 02:00:00 UTC ]
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Alison Lurie, who won the Pulitzer Prize in 1985 for her novel Foreign Affairs (Vintage), has died at the age of 94. Continue reading at The Bookseller
[ The Bookseller | 2020-12-03 22:01:54 UTC ]
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Ah, February 2021: maybe by then, we’ll have forgotten that 2020 ever existed. An upcoming book by Olga Tokarczuk, translated by Antonia Lloyd-Jones and illustrated by Joanna Concejo, promises to help us cleanse the timeline: The Lost Soul, a story for both children and adults. Publisher Seven... Continue reading at Literrary Hub
[ Literrary Hub | 2020-11-18 18:31:35 UTC ]
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In the first half of 2021, the smart TV maker will start selling CTV ads guaranteed against Nielsen’s Digital Ad Ratings. The post ‘I need it verified’: Vizio will add Nielsen measurement to lure linear TV ad dollars to its connected TV platform appeared first on Digiday. Continue reading at Digiday
[ Digiday | 2020-11-17 05:01:32 UTC ]
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The Quarto Group's Frances Lincoln Children’s Books imprint has added US vice-president-elect Kamala Harris to its Little People, Big Dreams list for 2021. Continue reading at The Bookseller
[ The Bookseller | 2020-11-15 14:59:22 UTC ]
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In 1615, a sensational public murder trail took place in London. The victim, courtier and poet Sir Thomas Overbury, had died in 1613 while a prisoner in the Tower of London, but his death was only investigated two years later as wild rumours swirled around the court of James I. The whispers... Continue reading at The Bookseller
[ The Bookseller | 2020-11-10 17:39:33 UTC ]
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Bookouture's non-fiction imprint Thread is publishing How To Be a Boss at Ageing by broadcaster and writer Anniki Sommerville who hosts a podcast of the same name. Continue reading at The Bookseller
[ The Bookseller | 2020-11-03 02:36:45 UTC ]
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Hachette Children’s Group has acquired a non-fiction collection of 100 "weird and wonderful" creatures by author Sarah Banville and illustrator Quinton Winter who worked on Stories for Boys Who Dare to be Different. Continue reading at The Bookseller
[ The Bookseller | 2020-11-01 21:30:53 UTC ]
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As part of Faber's marketing campaign for The Cummings Files: Confidential–Thoughts, Ideas, Actions by Dominic Cummings, a digital advertising van was driven around Barnard Castle ahead of the spoof diary's publication on Thursday (29th October). Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 21:31:44 UTC ]
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HarperCollins is collaborating with graphic design company Design and Art Direction (D&AD) to find an emerging designer who will create a new brand identity for C S Lewis' The Chronicles of Narnia series. Continue reading at The Bookseller
[ The Bookseller | 2020-10-29 10:43:11 UTC ]
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Faber has triumphed in a four-way auction for Felix Ever After, Kacen Callender's "voice-driven" YA novel about a transgender teen grappling with identity and self-discovery while falling in love for the first time. Continue reading at The Bookseller
[ The Bookseller | 2020-10-28 08:59:47 UTC ]
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Tech firms, newly sensitive to fake news, stopped the story circulating. Now the global media giant has roared in outrageMedia organisations shouldn’t publish allegations unless they believe them to be true, after making appropriate checks. This is a normally uncontroversial principle of... Continue reading at The Guardian
[ The Guardian | 2020-10-21 16:30:01 UTC ]
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British publisher and writer Tom Maschler–who published authors including Joseph Heller and Gabriel García Márquez, and who masterminded the Booker Prize–has died aged 87. Continue reading at The Bookseller
[ The Bookseller | 2020-10-15 18:12:55 UTC ]
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Amazon Publishing is launching its first ever ad campaign for a celebrity in the UK, rolling out digital signage across 100 London bus stops for essay collection Nothing Like I Imagined by US actress Mindy Kaling. Continue reading at The Bookseller
[ The Bookseller | 2020-10-13 00:14:33 UTC ]
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Scribner is to publish The Decameron Project, an anthology of 29 stories about a modern plague, written by authors including Margaret Atwood, Andrew O’Hagan, Colm Tóibín, Kamila Shamsie, Rachel Kushner and David Mitchell. Continue reading at The Bookseller
[ The Bookseller | 2020-10-02 08:28:47 UTC ]
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Legendary British-American media figure was behind major investigations including exposure of thalidomide scandalSir Harold Evans, the legendary editor whose 70-year career as a hard-driving investigative journalist, magazine founder, book publisher and author made him one of the most... Continue reading at The Guardian
[ The Guardian | 2020-09-24 04:24:29 UTC ]
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Jennifer Nansubuga Makumbi’s Uganda-set novel follows a girl caught between tradition and her rebellious urges. Continue reading at The Washington Post
[ The Washington Post | 2020-09-22 08:24:52 UTC ]
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The Northern Irish author was best known for his story of Little Nutbrown Hare and Big Nutbrown Hare, which sold more than 50m copiesSam McBratney, the author of the bestselling picture book Guess How Much I Love You, has died at the age of 77.The Northern Irish author died on 18 September, his... Continue reading at The Guardian
[ The Guardian | 2020-09-21 14:12:28 UTC ]
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Tributes have been paid to “amazing” fantasy author Terry Goodkind, best known for the 17-volume Sword of Truth series, after he passed away aged 72. Continue reading at The Bookseller
[ The Bookseller | 2020-09-18 10:12:00 UTC ]
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