After decades of gathering Spanish-language magazines and newspapers in his office—thousands of them—Kirk Whisler started looking around for a more formal place to archive this collection. Whisler is president of Fallbrook, Calif.-based Latino 247 Media Group, a founding member of the National Association of Hispanic Publications and a leading source for numbers on Hispanic print media. Since 1977, when he helped launch a nonprofit magazine serving the Latino community, Whisler has been a historian, researcher and advocate for the Hispanic publishing industry. In the course of that work, he has collected copies of magazines and newspapers from around the country: some local, socially focused publications; others national in scope; still others designed for political activism. Together, he realized, these publications chronicled the history and evolution of not only the medium but also the Hispanic population in the U.S. over the past 40 years. Initially he approached the Library of Congress to gauge interest in housing the collection, but he says they were "utterly not interested.” When he was ready to relocate his offices, finding a new permanent home for these publications became a priority. After contacting other locations, he finally arrived at an agreement with California State University, San Bernardino, which had both the interest and the space to house the collection. Whisler estimates the archive, which weighed in at five tons of paper, contains samples of... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-08-13 13:31:00 UTC ]
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When is a print advertorial a native ad? The Washington Post published an ad for Shell in Thursday’s print edition that it’s touting as its first native ad in print. Shell used the ad, which ran on A13, to tell readers about the w ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-10-03 00:00:00 UTC ]
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Disney announced a three million copy first print run for 'The Blood of Olympus' by Rick Riordan, the fifth and final installment in the author's Heroes of Olympus series. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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History is something Curtis Brown Ltd. has been reveling in of late, as the agency turns 100 this year. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-10-03 00:00:00 UTC ]
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Mans photo published in front-page stories on Abdul Numan Haider, shot dead by police after allegedly stabbing two officers Continue reading... Continue reading at The Guardian
[ The Guardian | 2014-09-26 00:00:00 UTC ]
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Dianne Kangisser opened the New York City chapter of Literacy Volunteers of America (LVA), a nonprofit that provides free literacy services to adults, in 1973, using $500 in federal grant money. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-26 00:00:00 UTC ]
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The 16-24 generation is still firmly in favour of print books, new research shows, with 73%... Continue reading at The Bookseller
[ The Bookseller | 2014-09-25 00:00:00 UTC ]
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The winner will be announced at a dinner ceremony on November 11 in London, and will receive £30,000, with each shortlisted author receiving £10,000. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-24 00:00:00 UTC ]
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Two of the first ever books to be printed in Scotland have been bought from private ownership by the National Library of Scotland. Continue reading at BBC News
[ BBC News | 2014-09-24 00:00:00 UTC ]
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Millennial Media has acquired mobile ad exchange Nexage for $107.5 million in cash and stock to boost its programmatic offerings. Under the deal, Nexage’s real-time bidding tools and mobile Web and app inventory across publishers will be used to build out Millennial’s automated media buying and... Continue reading at AdWeek
[ AdWeek | 2014-09-23 00:00:00 UTC ]
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Pearson is launching a five-year project on literacy by inviting people to contribute tips on... Continue reading at The Bookseller
[ The Bookseller | 2014-09-22 00:00:00 UTC ]
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A security flaw in Amazon's Kindle software could allow hackers to access your Amazon account details. Benjamin Daniel Musser, a security researcher, discovered the issue, which arises when downloading ebooks from websites other than Amazon itself. The "Manage Your Kindle" page contains a... Continue reading at Betanews
[ Betanews | 2014-09-17 00:00:00 UTC ]
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The direct-to-consumer ebook platform specializing in ebook special sales, is partnering with Forest Incentives, a public media distribution vendor, to provide bulk orders of bestselling ebooks to public radio and TV stations. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-16 00:00:00 UTC ]
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Medium now has Substance. The popular publishing platform recently started hosting Substance, a new student publication at Mt. San Antonio College that doubles as a totally reinvented version of The Mountaineer campus newspaper. It is the first ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2014-09-16 00:00:00 UTC ]
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A year after its launch, ebook subscription service Oyster, has added tens of thousands of titles, scores of new publishers and appears to be attracting more subscribers. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-15 00:00:00 UTC ]
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Google has added one more to its growing collection of packaged-goods marketing executives -- Julie Eddleman, who was the top U.S. media executive of the biggest U.S. advertising spender, Procter & Gamble Co.Jodi Allen, VP-North America brand of P&G and Ms. Eddleman's boss, has assumed... Continue reading at Advertising Age
[ Advertising Age | 2014-09-12 00:00:00 UTC ]
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Polis Books, which was launched in late 2013 by novelist Jason Pinter, is a digital-first publishing venture driven by a combination of traditional publishing experience and new media savvy. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-12 00:00:00 UTC ]
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Ikea's parody of Apple marketing -- the ad that gushes over the eternal battery life and instantaneous page loading of the Swedish retailer's ordinary paper catalog -- has gone viral. ("It's not a digital book, or an ebook it's a bookbook.")Created by BBH Asia Pacific for Singapore and... Continue reading at Advertising Age
[ Advertising Age | 2014-09-10 00:00:00 UTC ]
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SPX, an annual festival for independent and self-published comics, opens this weekend, September 13-14 in North Bethesda, Maryland with such artists as Lynda Barry, Keith Knight, Charles Burns and others. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-09 00:00:00 UTC ]
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Multinational publishers know that regional book editions increase their options for selling titles, especially in the education segment. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-05 00:00:00 UTC ]
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Launched as digital-first publisher, Lion Forge Comics is not even two years old and is already expanding, adding more licensed and original works, a kids' comics imprint, and now plans to offer print. Continue reading at Publishers Weekly
[ Publishers Weekly | 2014-09-03 00:00:00 UTC ]
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