5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile messaging and video. Mark Zuckerberg, Facebook CEO, led off his keynote by revealing Share Sheet, which is designed to create more attractive, predictable and targeted mobile posts. In theory, brands should be able to transfer image-based information from their proprietary apps into Zuckerberg's social system. "Today, there are more than a dozen ways of sharing from an app into Facebook," he said. "People want to be able to share into messages and groups and not be surprised about what it will look like." Here are four more interesting items Facebook announced today that could have significant implications for social-minded marketers. Facebook Messenger Facebook is revamping its Messenger app that could put it in direct competition with big names like Snapchat, Kik and WeChat. David Marcus, vp of messaging products at Facebook showed off how brands like Everlane will start using Messenger as a one-on-one communication tool, hinting at what Facebook's e-commerce play looks like. When someone buys something on Everlane, a Facebook Messenger button shows up on the page. Clicking on the button triggers the retailer to send a receipt to people with their shipping information. ... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-26 00:00:00 UTC ]
News tagged with: #content directly #ad business #shopping cart #latest step

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My big Birmingham bookshop crawl: why booksellers are suddenly thriving

In 2009, two bookshops a week were closing in the UK and the days of physical books seemed numbered. Now, indie stores are booming. What explains the turnaround – and can it be sustained?When Sarah Mullen was asked to set up a children’s book festival in a leafy suburb of Birmingham in 2012, she... Continue reading at The Guardian

[ The Guardian | 2023-07-27 09:00:32 UTC ]
More news stories like this | All news stories tagged with: #bookshop #children’s book #independent bookseller #small retailers #write poems #friday morning #covid pandemic


AAP StatShot Shows the US Book Market Flat in May

In the US, sales of books for adults and education were up in May, as children's books slid again, per AAP's StatShot. The post AAP StatShot Shows the US Book Market Flat in May appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-24 14:10:38 UTC ]
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SFF eBooks On Sale Today for $5 or Less!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-24 13:36:59 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


Abrams Announces Marketing and Publicity Groups Restructuring

With the company's marketing and publicity teams unified across adult and children’s book imprints, Abrams aims to create a more efficient way to reach readers. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-24 04:00:00 UTC ]
More news stories like this | All news stories tagged with: #children’s book #reach readers #book imprints


Adapting to Market Demands and Trends at Imago

Project-wise, Imago is now approaching pre-pandemic levels, says president and CEO Howard Musk. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-07-21 04:00:00 UTC ]
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Apple’s powerhouse headphone brand Beats has a new designer. See his first big product

We talk to Samuel Ross about the new Beats Studio Pro. It’s the first update to the Beats Studio line since 2017. I’m holding the box for Beats Studio3 headphones. They were released in 2017—in other words, a lifetime ago. The box is nothing short of peak packaging, with a hefty fiberboard... Continue reading at Fast Company

[ Fast Company | 2023-07-19 10:00:00 UTC ]
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After Cutting Open-Market Programmatic, Bloomberg Media Sees Efficiency Gains, Revenue Losses

On Jan. 1, the privately owned business publisher Bloomberg Media shut off its open-market programmatic advertising, a move to better control its user experience and drive advertisers to reach its audience by buying directly from the company itself. Six months later, the strategy produced its... Continue reading at AdWeek

[ AdWeek | 2023-07-18 11:31:59 UTC ]
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SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-17 13:53:44 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-10 14:20:58 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


Germany’s 2022 Market Report: Turnover Down 1.9 Percent

The German book market faces a perplexing set of circumstances, resulting in an overall performance down -1.9 percent in 2022. The post Germany’s 2022 Market Report: Turnover Down 1.9 Percent appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2023-07-05 13:17:22 UTC ]
More news stories like this | All news stories tagged with: #german book #post germany


SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-07-03 14:54:55 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


Rare Harry Potter bought for 30p may fetch up to £5,000

First edition of Harry Potter and the Philosopher’s Stone bought by UK book collector goes up for auction next weekIt is a book that has certainly lived up to its name: a rare edition of Harry Potter and the Philosopher’s Stone bought for 30p could fetch up to £5,000 at auction.The first novel... Continue reading at The Guardian

[ The Guardian | 2023-06-30 09:29:28 UTC ]
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All the big tech layoffs of 2023

The tech industry is reeling from the combination of a rough economy, the COVID-19 pandemic and some obvious business missteps. And while that led to job cuts in 2022, the headcount reductions have unfortunately ramped up in 2023. It can be tough to keep track of these moves, so we’ve compiled... Continue reading at Engadget

[ Engadget | 2023-06-29 15:28:56 UTC ]
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Amazon is selling two Echo Show 5 Kids smart displays for the price of one

If you think your kids should have a smart display of their very own, this might be a good time to grab two of them from Amazon. In advance of Prime Day, you can get two Echo Show 5 Kids for the price of one. The displays came out in 2023 and typically go for $100 each. By using the code... Continue reading at Engadget

[ Engadget | 2023-06-22 16:30:34 UTC ]
More news stories like this | All news stories tagged with: #ebooks #follow @engadgetdeals #buying advice #prime member #echo devices #star wars #apple music #play music


Get These SFF eBooks On Sale Today for Under $5!

The best science fiction and fantasy book deals of the day, curated by Book Riot. Continue reading at Book Riot

[ Book Riot | 2023-06-19 13:54:50 UTC ]
More news stories like this | All news stories tagged with: #ebooks #science fiction #sff ebooks


The Morning After: All the cool things Netflix showed off over the weekend

Tudum, Netflix’s in-house mix of Comic Con and shareholder presentation, took place this weekend. The company used the moment to tease plenty of forthcoming projects, including its live-action remakes of One Piece and Avatar: The Last Airbender. It also showed off its adaptation of the Pulitzer... Continue reading at Engadget

[ Engadget | 2023-06-19 11:15:23 UTC ]
More news stories like this | All news stories tagged with: #comic con #continue operating #developing software


The Fall Regional Bookselling Conferences Beckon

The lineup for this year’s fall regional booksellers shows is complete, with six shows being held across the country from August to October. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-16 04:00:00 UTC ]
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Black creators drive higher media value for marketers, study finds

A new report from Group Black and Nielsen reveals Black creators have larger and more engaged followings than their non-Black peers. Continue reading at Advertising Age

[ Advertising Age | 2023-06-13 14:00:00 UTC ]
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Things That Disappear (an excerpt) by Jung Yong-jun

Things That Disappear (an excerpt) by Jung Yong-jun Fiction [email protected] Mon, 06/12/2023 - 14:28 Photo by Why Kei / Unsplash Jung’s Yong-jun’s short story “Disappearing Things,” from his collection A Walk along Seoulleung, won the Moonji... Continue reading at World Literature Today

[ World Literature Today | 2023-06-12 19:28:50 UTC ]
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ALA 2023: Judy Blume, Amanda Gorman to Headline 2023 ALA Annual Conference

Great speakers and a strong slate of educational programming await the library community at of the 2023 ALA Annual Conference, set for June 22–27 in Chicago. Continue reading at Publishers Weekly

[ Publishers Weekly | 2023-06-09 04:00:00 UTC ]
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