5 Big Things Marketers Need to Know From Facebook's Developer Conference

Facebook is revealing its latest technology to the world this week at its annual Facebook Developer Conference in San Francisco. And while the show is geared at developers, a good chunk of the news should apply to brands and publishers that regularly use the platform, particularly with mobile messaging and video. Mark Zuckerberg, Facebook CEO, led off his keynote by revealing Share Sheet, which is designed to create more attractive, predictable and targeted mobile posts. In theory, brands should be able to transfer image-based information from their proprietary apps into Zuckerberg's social system. "Today, there are more than a dozen ways of sharing from an app into Facebook," he said. "People want to be able to share into messages and groups and not be surprised about what it will look like." Here are four more interesting items Facebook announced today that could have significant implications for social-minded marketers. Facebook Messenger Facebook is revamping its Messenger app that could put it in direct competition with big names like Snapchat, Kik and WeChat. David Marcus, vp of messaging products at Facebook showed off how brands like Everlane will start using Messenger as a one-on-one communication tool, hinting at what Facebook's e-commerce play looks like. When someone buys something on Everlane, a Facebook Messenger button shows up on the page. Clicking on the button triggers the retailer to send a receipt to people with their shipping information. ... Continue reading at 'AdWeek'

[ AdWeek | 2015-03-26 00:00:00 UTC ]
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Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report

The first outing for this Nielsen BookData-GfK study sees revenue up in many book markets, but rising prices contributing to that 2023 trend. The post Nielsen-GfK’s Pre-LBF ‘Global Book Market’ Report appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-03-07 18:44:01 UTC ]
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The Best New Book Releases Out March 5, 2024

A new mystery from the Queen of Irish detective fiction, a memoir by RuPaul, and a trippy, shifting narrative set in Prague all round out today's new releases. Which ones are you thinking of picking up? Continue reading at Book Riot

[ Book Riot | 2024-03-05 12:30:00 UTC ]
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Meta is killing the Facebook News tab in the US and Australia

In early April, the Facebook News tab will start disappearing for users in the US and Australia. Meta has announced that it's deprecating the dedicated tab found in the bookmarks section of its social network as part of its efforts to "align [its] investments to [its] products and services... Continue reading at Engadget

[ Engadget | 2024-03-01 08:27:50 UTC ]
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Maurice Vellekoop Comes Out in a Big Way

The veteran comics creator’s first full-length graphic memoir, ‘I’m So Glad We’ve Had This Time Together’ (Pantheon), is a coming-of-age story mixed with a family history so unsparingly honest that his mother dreaded its publication. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-27 05:00:00 UTC ]
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U.K. Publishing Spotlight: Head of Zeus Prioritizes the U.S. Market

The managing director of Head of Zeus argues that the U.S. market presents a big opportunity for U.K. publishers, and is worth the effort to break through. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-23 05:00:00 UTC ]
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Bring Back the Big, Comfortable Bookstore Reading Chair

This was a regular feature of my childhood, though it feels so long ago and far away, conceptually as well as literally, that I nearly forgot it ever happened: I’d go into town to the mall with my mom, and she’d drop me at the doors of the Borders or Barnes and Noble while she […] Continue reading at Literrary Hub

[ Literrary Hub | 2024-02-19 09:55:59 UTC ]
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Raspberry Pi 5 review: A huge upgrade for the tiny single-board computer

The Raspberry Pi dominated the maker scene for a decade. Supply chain problems then brought the high flying to an end. With the Raspberry Pi 5, the Raspberry Pi Foundation is now attempting to break free. The new Raspberry Pi 5 model is two to three times faster than its predecessors.... Continue reading at PC World

[ PC World | 2024-02-07 11:30:00 UTC ]
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Book Riot’s Deals of the Day for February 5, 2024

Murder at a school reunion, a memoir on motherhood, disaster bisexuals in love, and more of today's best book deals! Continue reading at Book Riot

[ Book Riot | 2024-02-05 17:04:05 UTC ]
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Publishers’ Upbeat Assessments of AI Policy Developments

A vote at the EU and a new report from the House of Lords in London prompts  international publishing leadership approval, determination. The post Publishers’ Upbeat Assessments of AI Policy Developments appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-02-02 19:47:50 UTC ]
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This Week’s Bestsellers: February 5, 2024

‘Gothikana’ by BookTok favorite RuNyx is the #6 book in the country. Plus Jamie Oliver heads to the Mediterranean for his latest cookbook, and newly minted Newbery Medalist Dave Eggers gets a boost. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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Book Deals: Week of February 5, 2024

Pedro Almodóvar’s debut story collection goes to HarperVia, Christina Clancy re-ups with St. Martin’s, and more. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-02 05:00:00 UTC ]
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5 New Books to Read for Black History Month

These books by Black authors include moving explorations of the past, bold visions of the future, and sage advice for the present. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-02-01 05:00:00 UTC ]
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Taipei International Book Exhibition 2024: A Market Profile

A market boosted by the elimination of sales tax on books, Taiwan is ready for a strong year at its upcoming international book exhibition. The post Taipei International Book Exhibition 2024: A Market Profile appeared first on Publishing Perspectives. Continue reading at Publishing Perspectives

[ Publishing Perspectives | 2024-01-30 19:49:02 UTC ]
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How The Midst Taps Into the Midlife and Perimenopause Ad Market With She Media

Independent publisher The Midst launched on its new website Tuesday, after more than four years of chronicling perimenopause and the modern midlife experience as a personal blog called Jumble and Flow. The publisher is one of a growing number of media companies to plant... Continue reading at AdWeek

[ AdWeek | 2024-01-23 13:42:51 UTC ]
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Vashti Harrison's Caldecott Win: Kind of a 'Big' Deal

Author–illustrator Vashti Harrison happened to be in Miami to celebrate her father's 89th birthday when—at 9:30 p.m., while sorting laundry—she received the news of her Caldecott win for 'Big.' Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-23 05:00:00 UTC ]
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Big Five Domination of Adult Bestseller Lists Slipped in 2023

In 2023, the major publishers maintained their grip on the bestseller lists, but indies scored some notable successes, with Entangled, Kensington, and Sourcebooks among those making inroads. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-19 05:00:00 UTC ]
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Quarto Delists from London Stock Market, Makes Tender Offer

The U.K–based publisher has begun a tender offer to acquire more than 11 million common shares as it delists from the London Stock Exchange’s main markets. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-18 05:00:00 UTC ]
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Hulu and Max win big at 75th Primetime Emmy's biggest winners

Like last week's Golden Globes, the Emmys were very good to streaming services. The 75th Primetime Emmys aired on Monday, January 15 and saw Max, Hulu and Netflix take home the most awards by a solid margin. Hulu led the pack, winning six Primetime Emmys thanks to its dark comedy, The Bear. The... Continue reading at Engadget

[ Engadget | 2024-01-16 10:44:09 UTC ]
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Avid Reader Bets Big on Kaliane Bradley's 'The Ministry of Time'

An inside look at the debut speculative novel so charming that Avid Reader Press executive editor Margo Shickmanter preempted it from her bathtub. Continue reading at Publishers Weekly

[ Publishers Weekly | 2024-01-16 05:00:00 UTC ]
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Amazon's Audible is laying off 5% of its workforce, marking another round of job cuts in tech

Amazon-owned online audiobook and podcast service Audible is laying off about 5% of its workforce Continue reading at ABC News

[ ABC News | 2024-01-11 22:47:05 UTC ]
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