OK, first of all, nobody is going to teach you how to actually kill an intern. Instead, this is about how I almost killed our interns by unintentionally breaking their hearts. Through exit interviews, I became newly empathetic to their struggles. Even when you’re young and talented, it’s not easy to break into our business without the resources and connections to get that coveted first job. The Apollo51 program is a network of creative shops committed to doing just that. It comprises 18 agencies, including Droga5, BBH, BBDO, Grey and Mekanism, the last of which is my workplace, with a goal of launching the careers of diverse future talent. We’ve been able to curate our internship programs into one that ensures there is more diversity at the ground level of our creative teams—at least 51 percent diverse talent, to be exact. Here are 10 tips that can benefit your intern program this summer: Be clear about hiring expectations Be clear up front that an internship might not result in a full-time job offer. And to alleviate the broken hearts, use your connections, social platforms and resources to help them find jobs. Preach your purpose Imagine an intern’s first day at the office. New outfit and a venti cup of eagerness. Out of the elevator and straight into the cynical salt mine of a hectic creative department. Let’s ensure that interns’ first impression is a positive one. On Day One, have an agency principal tell the company’s origin story, higher purpose and vision... Continue reading at 'Advertising Age'
[ Advertising Age | 2019-07-17 07:00:00 UTC ]
News tagged with:
#black hole
#standing ovation
#important skill
#young writer
Verlagsgruppe Georg von Holtzbrinck is to restructure along divisional rather than geographic... Continue reading at The Bookseller
[ The Bookseller | 2012-06-18 00:00:00 UTC ]
More news stories like this |
It looks to be a good time for tech investments, with enterprise marketing company Unified receiving $10 million from Conde Nast parent company Advance Publications. Continue reading at Folio Magazine
[ Folio Magazine | 2012-06-12 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#good time
Self-published writers who have an agent, or who use the DIY route to get a traditional deal... Continue reading at The Bookseller
[ The Bookseller | 2012-05-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#self-published writers
#diy route
When Google gave up on its One Pass paid content system last month, RR Donnelley’s Press+ strengthened its standing as the paid content platform of choice for a growing number of news publishers. However, with audience revenue models evolvi ... Continue reading at Editor & Publisher
[ Editor & Publisher | 2012-05-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#paid content
#growing number
#news publishers
'The Man Who Changed the Way We Eat' is a not-very-filling biography of the late Craig Claiborne, a food editor, restaurant critic and cookbook author who helped shape the modern American food world.The Man Who Changed the Way We Eat Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-05-20 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#food editor
#restaurant critic
#cookbook author
#helped shape
Martin Sheen and Emilio Estevez examine the nature of their relationship and the ways it's shaped their lives in their loving, candid new memoir.Martin Sheen was a struggling 21-year-old stage actor when his first son Emilio was born. Sheen, seventh of 10 children in a family that knew him as... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-05-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book review
Archie Comics Publications, the home of the iconic American red-headed teenager and his Riverdale High School buddies, is reshaping its longstanding brand and revitalizing its publishing program. Based in Mamaroneck, N.Y., the 70-year-old company has long been a small but successful publisher of... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-27 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#archie comics
#publishing program
#successful publisher
#publishing formats
On World Book Night thousands of volunteers in the US and Europe will hand out books, hoping to pass along their own love of reading. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-24 00:00:00 UTC ]
More news stories like this |
The Duchess of Cornwall, Stephen Fry and actor William Rycroft are among those gearing up to hand... Continue reading at The Bookseller
[ The Bookseller | 2012-04-23 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#stephen fry
The 'ttyl' series by Lauren Myracle and 'The Color of Earth' by Kim Dong Hwa top the 2011 rankings of most challenged books. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#challenged books
#lauren myracle
Yale’s summer publishing course is entering its third year. The course offers publishing professionals an opportunity to learn industry strategies for expanding a brand’s scope and monetizing digital products. Continue reading at Folio Magazine
[ Folio Magazine | 2012-04-10 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#yale publishing
The major trade publishers do not appear in imminent danger of fading away. With Random House’s release of 2011 financial results late last month, the four large trade houses that report results all posted operating margins that topped 10%. Although the four companies—Lagardère Publishing... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-04-06 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#random house
#report results
#penguin group
#simon schuster—
Google has announced a new way for online news publishers to gate access to their premium content, by requiring would-be readers to fill in a survey first. Continue reading at PC World
[ PC World | 2012-03-30 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#monetize content
#premium content
On March 21, 10 of Judy Blume's books for young readers will become available as ebooks. Continue reading at The Christian Science Monitor
[ The Christian Science Monitor | 2012-03-08 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#judy blume
#young readers
The iTunes Store is the most popular retail outlet in the United States for buying music, and has become a digital bazaar, selling everything from TV shows and movies to ebooks and audiobooks. Continue reading at PC World
[ PC World | 2012-03-02 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#itunes store
#tv shows
HarperCollins imprint Avon is to explore the lives of "an impeccably glamorous group of... Continue reading at The Bookseller
[ The Bookseller | 2012-03-02 00:00:00 UTC ]
More news stories like this |
The new #1 fiction title in January was from bestselling author Jussi Adler-Olsen, who landed in the top spot with The Alphabet House. Adler-Olsen’s most recent U.S. title, The Keeper of Lost Causes, was released last August by Dutton and received a PW starred review. Dutton will publish... Continue reading at Publishers Weekly
[ Publishers Weekly | 2012-02-24 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#coming august
#international bestsellers
Tracie McMillan takes us to agricultural fields, Wal-Mart and Applebee's, where she works short stints and tries to eat healthfully on meager pay.The American Way of Eating Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-02-19 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book review
An international alliance of publishers, including Cambridge University Press, Elsevier and... Continue reading at The Bookseller
[ The Bookseller | 2012-02-15 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#international alliance
The murder of Oakland journalist Chauncey Bailey and a family's violent rise to prominence is given gripping life.On a morning in August 2007, a slender masked man ran up to Chauncey Bailey on an Oakland sidewalk and fired two shotgun blasts at the journalist. The first slug tore through Bailey... Continue reading at Los Angeles Times
[ Los Angeles Times | 2012-02-11 00:00:00 UTC ]
More news stories like this | News stories tagged with:
#book review