#reach planner

Publishing news tagged with #reach planner

YouTube Adds TV Data From Nielsen to Its Reach Planner

YouTube added television data from Nielsen to its Reach Planner, which it rolled out in April 2018 to aid brands planning their media campaigns on YouTube and other video platforms. Product manager for video ads Dacheng Zhao said in a blog post that advertisers can now see how different... Continue reading at 'AdWeek'

[ AdWeek | 2019-11-20 18:20:54 UTC ]
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