#physical retailers

Publishing news tagged with #physical retailers

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At DBW, Booksellers Wonder if Booze Will Save Them

Offering beer, wine, or coffee in bookstores is part of an ongoing effort by physical retailers to find new ways to attract consumers to physical bookstores and keep them there. Continue reading at 'Publishers Weekly'

[ Publishers Weekly | 2017-01-19 00:00:00 UTC ]
More news stories like this | News stories tagged with: #physical bookstores #ongoing effort #physical retailers #attract consumers


Facebook encourages visits to physical retailers through customizable ads to local inventory

The world of digital advertising might be “mobile first,” but it’s increasingly setting its sights on the physical realm.This week, Facebook introduces a new mobile ad capability that aims to encourage in-store traffic and purchases — while also courting bricks-and-mortar advertisers. The product... Continue reading at 'Los Angeles Times'

[ Los Angeles Times | 2016-09-24 00:00:00 UTC ]
More news stories like this | News stories tagged with: #physical retailers #digital advertising #facebook introduces