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Who is Miguel Patricio, and what is he getting himself into?

When Miguel Patricio, former Anheuser-Busch InBev global chief marketing officer, was announced as the next CEO of Kraft Heinz earlier this year, you’d be forgiven for assuming job cuts were coming. After all, both companies are affiliated with penny-pinching Brazilian investment firm 3G... Continue reading at 'Advertising Age'

[ Advertising Age | 2019-06-26 07:00:00 UTC ]
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